Finally, grow your business with clarity, confidence, and control.

We bring a unique holistic framework that combines strategy, messaging, design, AI, and tech together to help small businesses go from feeling from “Ugh” to “Woohoo!”

A trifold architectural project proposal brochure with the front cover showing a modern house with pool and greenery, and the inside pages displaying interior and design details on a beige background.
A laptop displaying a website with a house and the text 'Built on Family Values'. Next to the laptop, there are printed materials, including a brochure with a photo of two people and the words 'Welcome Home'.
Multiple printed presentation slides and documents laid out on a flat surface, including a slide titled "J. Farese Construction Renovating Expectations" and another titled "Mission Statement External". The documents include text and icons related to
Smartphone with travel booking website open, flanked by informational pamphlets about trip planning to Italy.

If you’re like most small businesses, you feel scattered, reactive, and stuck swinging at random acts of marketing without a real plan. Maybe you’ve hired different vendors or cobbled together disconnected systems, hoping it would all add up.

Instead, it creates silos, wasted money, and more confusion for you to manage.

We get it. You’re an expert in your field — not in CRMs, website UX, or marketing strategy. You know how you want to serve your clients, but not how to turn that vision into consistent revenue.

The good news? You don’t have to keep smacking away in chaos. We’ve built a framework that gives you clarity, control, and results.

Does your marketing feel like a game of whack-a-mole?

Multiple electronic devices displaying a personal website for Dana Codispoti, a personal crisis coach, with the main screen showing a woman in a maroon top sitting and smiling, surrounded by pink background.

Your mission is connected to your messaging. Your messaging is connected to your marketing….

At VC5, we attack strategy, messaging, design, and marketing as a whole.

We are a one-stop shop – part coach, part strategist, part design agency, fully committed to your growth.

We dig deep into the heart of your business and build from the inside out, so everything connects seamlessly, holistically, and efficiently.

A HOLISITC APPROACH

Our framework:
“Inside, Outside, Upside Down”

Simple illustration of a space rocket with a yellow window.

We get crystal clear, defining your mission, messaging, and marketing strategy so you have a strong foundation for long-lasting success.

INSIDE

A computer monitor with a yellow screen.

Then we transform that clarity into high-converting websites, compelling design, and marketing tools that turn strangers into fans.

OUTSIDE

Silhouette of a human head with a gear inside and a pencil crossing through it, suggesting creativity or thinking.

We then look to Zig where others Zag and execute bold strategies to separate you from a crowded marketplace.

UPSIDE DOWN

A black and white graphic with the words 'Stay Safe' and 'Wear a Mask' surrounded by COVID-19 virus illustrations.

Over the last 20+ years, I’ve worked as a writer, art director, and creative director for global ad agencies, creating award-winning campaigns for brands ranging from Apple to Snapple.

In 2016, I followed my passion for photography and opened a headshot and commercial photography studio. By 2019, I co-founded an advertising and web design agency for SaaS startups.

Now, with VC-5, I bring it all together: big-agency strategy, small-business scrappiness, and a mindset-first approach to help service-based business owners clear up the clutter, get clarity on their messaging and marketing system, and grow with confidence.

A black clock face with gold rectangular hour markers and gold clock hands.
Close-up of a coffee mug with a cartoon face and a cup of coffee on a saucer against a dark background.
A man sitting on a chair with a casual pose, wearing a long-sleeve shirt, jeans, and boots, looking at the camera with a slight smile.

We created award-winning work for some of the biggest brands in the world:

Black and white IKEA logo with the name inside an oval shape.
Black and white logo with the text 'BPR' in large stylized letters and 'baskin robbins' below in smaller, playful font.
A black background with the white text "cit" and gray arcs above it, part of a larger logo.
Black and white Snapple logo with the word 'snapple' in white lowercase letters inside a rounded rectangle.
The Dove logo featuring the word 'Dove' in cursive white letters with a stylized dove bird beneath it on a black background.
A silver Chevrolet bowtie emblem above the word 'CHEVROLET' on a black background.
The word 'ACLU' in large white bold letters on a black background.
Black background with a white Apple logo.

And some of the smallest in the neighborhood:

Logo for J. Farese Construction in black and white with the company name and a frame
Logo with text 'renovation angel' beneath a stylized circular icon containing the letters 'ra'.
Black background with a white circular logo featuring stylized letters and the company name 'BALDASSARE & MARA, LLC' beneath it.
Logo for Dana Codispoti, Personal Crisis Coach, featuring a stylized tree with concentric circles and lines
Logo for Helrich Coaching and Leadership Advisory, featuring four skeleton-like shapes and the company name.

Our Capabilities

  • A man and woman sitting together looking at a laptop.

    BRAND STRATEGY

    We figure out who you are, what you do, and why people should care.

  • Computer monitor displaying a website for URIST LAW, featuring a smiling man in a suit, with text about legal counsel and a "Let's Talk" button.

    WEB DESIGN

    Pretty is nice. Converting is better. We build sites that actually work.

  • Multiple printed presentation slides related to construction and communication, one with the title "J. Farese Construction Renovating Expectations", another with "Messaging" and a hand-written note saying "Hey John! Welcome to your 3M blueprint!", along with various bullet points and diagrams.

    MESSAGING

    Stop sounding like everyone else. We help you explain stuff without buzzwords.

  • A woman with curly hair wearing a white suit and jewelry, sitting on a stool against a red background, smiling and resting her chin on her hand.

    PHOTOGRAPHY

    Real humans, real businesses, real results. No stocky stock photos here.

  • A black hanging sign with gold and white text that reads 'Studio Raffe Architecture' outside a building on a city street.

    BRAND DESIGN

    Logo, colors, fonts, and all the visual stuff that makes people remember you.

  • Brochure cover with images of two houses, text "Built on Family Values," and logo of Lefko Brothers family builders.

    MARKETING

    Stop throwing money at random tactics. We create marketing that gets attention.

  • A woman with brown hair wearing a navy blue top standing with arms crossed next to a computer screen displaying the text '5 simple shifts to break out of crisis mode.'

    LEAD GENERATION

    Systems that bring qualified prospects to you instead of you chasing everyone.

  • Text graphic with the words "Travel planning without all the baggage" and a silhouette of various European landmarks, including the Colosseum, St. Paul's Cathedral, and other notable buildings.

    SOCIAL MEDIA

    Content that engages people instead of screaming into the void for likes.

  • A tablet with an attached keyboard displaying a business analytics dashboard on a yellow background.

    CRM / TECH

    Email sequences, automation, and lead tracking that work while you sleep.

  • Screenshot of email marketing analytics dashboard showing campaign performance with metrics for email delivered, bounced, unsubscribed, open rate, and top-performing email titled 'Flash Sale Campaign' with execution date, deliveries, open rate, and click rate.

    EMAIL MARKETING

    Newsletters that don't get deleted. Email that builds relationships, not resentment.

Other Capabilities

  • SEO & LOCAL SEARCH

    Show up when people search for what you do in your area.

  • GOOGLE ADS

    Paid ads that generate leads instead of just burning your marketing budget.

  • META ADS

    Social media advertising that actually converts followers into paying customers.

  • CONTENT MARKETING

    Blog posts and content that position you as the expert people trust.

  • VIDEO PRODUCTION

    Professional videos that showcase your business and don't look homemade.

  • REPUTATION

    Online reviews and reputation monitoring that builds trust with new customers.

  • PODCASTS

    Professional podcasts that establish you as the voice of your industry.

  • COMMERCIALS

    Advertising that sells your stuff instead of putting people to sleep.

  • SALES FUNNELS

    Systems that take prospects from "who are you?" to "take my money!"

  • SALES MATERIALS

    Materials that sell your stuff instead of confusing potential customers.

The engine under the hood

Part of the chaos comes from tech that doesn’t talk to each other.

Most small businesses juggle spreadsheets, emails, booking apps, and sticky notes. That’s not a system, that’s stress.

Every VC5 client gets a connected CRM. A powerful operating system for your business that keeps it all running while you sleep.

  • Email, text, and powerful automations

  • Funnels, websites, and chat widgets

  • Scheduling and reminders

  • Forms, surveys, and

  • Automated Google Reviews and social posting

One login. One dashboard. One system built to grow with you.

Screenshot of a CRM dashboard showing opportunity statistics including opportunity status, value, conversion rate, funnel information, and stage distribution.

Need Your Brand Fixed Fast?

The $10K Brand Blast

Get a professional, conversion-ready brand in just 4 weeks. Perfect when you need to level up quickly or start fresh.

You're launching a new business and need everything from scratch. Or you've been in business, but your current brand feels scattered, unprofessional, or just isn't working. You need results fast, not a long project.

What You Get in 4 Weeks:

  • Strategic Foundation — Mission, messaging, and positioning that actually resonates

  • Professional Visual Identity — Logo and brand design that reflects your true value

  • High-Converting Website — 3-5 pages built to turn visitors into clients

  • Authority Photography — Professional images that position you as the expert

  • Marketing Engine Setup — CRM, automation, and lead capture systems

  • Launch-Ready Assets — Social media kit and marketing materials

Get a professional brand that works together seamlessly. Everything is connected and converting from day one.

4 weeks. $10K. Everything you need.

We only take 1 Brand Boost client per month—this is intensive, hands-on work tailored specifically to your business.

A woman smiling with arms crossed, wearing a royal blue sleeveless top, on a website homepage for Kim Konnects with orange background, white wave pattern at the bottom, navigation menu, and contact button.

What business owners are saying

Black and white portrait of a man wearing glasses, with a beard and mustache, resting his chin on his hands, dressed in a suit.

Adam Raiffe
Architect at Studio Raiffe

“Working with Lee Seidenberg at VC5 Agency has been an absolute game-changer for my business. His Blueprint process helped me identify a recognizable brand and clearly laid out a marketing strategy with actionable steps to achieve our goals. Lee's collaboration and talent across multiple disciplines—messaging, marketing, photography, and branding—are truly impressive. Each phase of our journey was more exciting and insightful than the last, making the entire experience not only successful but really fun. I can’t recommend Lee and his team highly enough!”

Anthony Mahajan
Health Law Alliance

"I could not be more grateful for Lee’s ability to define and creatively illustrate my firm’s value proposition to a broader audience. The services we offer are highly specialized, but Lee was able to develop themes and messaging that effectively communicates our “call to action” to potential clients in a manner that resonates….”.

Professional headshot of a middle-aged man with short, dark hair, wearing a dark suit, white shirt, and a red patterned tie, against a dark background.
A woman with shoulder-length reddish-brown hair, wearing glasses, earrings, necklaces, and a white top, smiling in front of a dark background.

Shira Goodman
Executive Coach & Former CEO of Staples

"Lee captured my brand and personality in the website he created with me. Even more he was super easy to work with and very patient as my thinking evolved. A true creative saint!”

A professional woman with medium-dark skin, black shoulder-length hair, wearing a black blazer, white top, and gold jewelry, smiling against a white background.

Kimbery Senter
Business Consultant

“I had a great experience working with Lee on my business's messaging, branding, and website. Initially drawn by his photography, I discovered he offers a range of services that helped launch my venture successfully. Lee’s client-focused approach refined my message, and I’m thrilled with the results. If you’re looking to elevate your brand, I highly recommend Lee and his team at VC5!”

a PLAN for long-term success

1

Book a FREE 30-minute breakthrough call.

2

Get the inside on, Inside Outside, Upside Down

3

Grow with clarity and confidence from the inside out. 

We’d love to hear from you.